Free Marketing Tips for Post COVID-19
Now that all 50 states have some lift from the Coronavirus quarantine lock down, it’s time to start taking action with your marketing again.
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Vicki O'Neill
- May 15, 2020
- 2 min
3 Ways to Customize a Blueprint Marketing Strategy
Instead of using the marketing strategy blueprint someone else created, find what works best for your business goals then take action.
Vicki O'Neill
- May 8, 2020
- 4 min
The CMO Role is Changing
As the CMO role changes, instead of removing the people from the role, change the direction and focus on these 3 things to evolve the role.
Vicki O'Neill
- May 1, 2020
- 2 min
Marketing Made Simple
Marketing is as easy or as hard as you want it to be. You just need to have your ideal customers identified and know where they spend time.
Vicki O'Neill
- Apr 24, 2020
- 3 min
It Depends....A Common Answer to Marketing Questions
This question was asked of me this week: How much do you charge for a website? Oh my gosh....I could give a range of answers or I could...
Vicki O'Neill
- Apr 18, 2020
- 4 min
Connect the Dots in the Customer Journey
This 6-step process to creating marketing content helps connect the dots between your teams, content and the buying process.
Vicki O'Neill
- Apr 10, 2020
- 3 min
Time to Re-Evaluate Your Target Customers
You thought you had it all figured out, didn't you? And you did! The problem now with the Coronavirus pandemic is that the world and how...
Vicki O'Neill
- Apr 4, 2020
- 4 min
5 Things You Can Do Now to Keep Moving Forward
5 things you can do to move forward during the COVID-19 pandemic including creating new content, cuting expenses, showing up & transparency.
Vicki O'Neill
- Mar 28, 2020
- 2 min
5 Ways to Stay Relevant During Covid-19
Whether you're a home improvement store still open to serve contractor needs, a restaurant finding creative ways to serve new and...
Vicki O'Neill
- Mar 20, 2020
- 5 min
Marketing in Times of Uncertainty
The Coronavirus (COVID-19) has vastly impacted our lives. Take take care of those close to you
then refer to these 5 tips on marketing.
Vicki O'Neill
- Mar 13, 2020
- 5 min
How to Go From 'Plateau' to 'Grow'
Identify which of these 5 reasons your business has plateaued. Take action on the growth tactics and move the needle from plateau to grow.
Vicki O'Neill
- Mar 6, 2020
- 4 min
Diversifying Your Marketing Budget
How to diversify your marketing budget when you know which company goals you're influencing and teams you need to collaborate with.
Vicki O'Neill
- Feb 28, 2020
- 2 min
How To Use User Generated Content in Your Marketing
There is a 29% increase in web conversions when websites feature user generated content. Here are ways you can use UGC in your marketing.
Vicki O'Neill
- Feb 21, 2020
- 4 min
How Marketing Could Have Helped Tommy Boy
'There's two types of smarts: book smarts, which wave bye-bye to you long time ago, and there's street-smarts, the ability to read...
Vicki O'Neill
- Feb 14, 2020
- 5 min
5 Ways to Convert More Customers from Social Media
5 ways to convert more prospects to customers using your social media platforms. I share examples and links to relevant, useful documents.
Vicki O'Neill
- Feb 7, 2020
- 3 min
What Sales People Want
Comparing what sales people want with the movie What Women Want, I include marketing and sales comparisons to the characters and events.
Vicki O'Neill
- Jan 31, 2020
- 4 min
Words That Trigger Emotion in Marketing
Emotional words that are effective for use in marketing campaigns. These words generate action that solves your target customer's pain point
Vicki O'Neill
- Jan 23, 2020
- 2 min
Need To Take Your Marketing To The Next Level?
Try hiring a fractional CMO. Allow me to explain. Great marketing leaders are hard to find. A fractional CMO is a temporary, part-time...
Vicki O'Neill
- Jan 11, 2020
- 7 min
7 Marketing Challenges of Small Businesses
The 7 biggest marketing challenges of small businesses and how to fix each one. Growth happens when these 7 challenges are corrected.
Vicki O'Neill
- Jan 9, 2020
- 3 min
10 Reasons to Hire a Fractional CMO
Marketing involves being seen, being remembered and when all the greatness of your brand, experience and value come together, marketing...
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