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Episode 73:  Marketing vs. Sales

Show Notes and Related Links 

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Marketing is the upfront part of the customer journey while sales is the middle and/or tail end of the journey.

 

While some companies create differences in these teams, the more successful companies create synergies.

 

Listen to this episode and see how the differences and similarities can be worked together for the better of all involved - especially the customer. 

 

Don't forget to subscribe on your favorite platform Apple Podcasts, Google Podcasts, Stitcher, Spotify and iHeartRadio

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Here is the link I mentioned for this episode:

Join me every Wednesday @ 12:00 p.m. EST YouTube LIVE. Click the link then SET REMINDER for the next LIVE episode. I share marketing strategies, best practices, tips, ideas and so many other marketing and sales related topics.  Join LIVE and ask questions!!

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A FREEBIE for you!

Download my 6 Steps to Creating Content for the Customer Journey Guide here.

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Want to be a GUEST on my podcast? 

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I'm looking for small business owners who've had success with marketing or a marketing resource in a small business that wants to leverage podcasting as a means of reaching your audience?  Check out how to become a guest on Connect the Dots by clicking here to apply.

Vicki O'Neill_Headshot_original.jpg

Vicki O'Neill is a fractional CMO in Ohio with over 20 years of marketing leadership experience. She founded KenKay Marketing, a marketing solutions company, in 2011. Vicki hosts Connect the Dots a marketing and sales educational podcast for entrepreneurs and businesses of all sizes. She recently launched a new podcast, The Power of 3X, with her Gen Z daughters to give people a resource to learn about our youngest generation. You will find Vicki on most social media platforms (icons in the footer plus TikTok) but you'll find her most active on LinkedIn.

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