Show Notes and Related Links 

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We often only consider the free marketing options like social media, blogging, podcasting and live streaming. 

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And we may not give the paid options the attention it deserves - because it takes money out of the budget. 

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The problem with that is you may be missing out on some profitable opportunities. But how do you know? Try it.

 

If you're trying to achieve brand awareness, introduce a new product, share a one-time offer or year-end special, if the money is in your budget you might be surprised at the results you achieve from paid advertising. 

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Either way, I encourage you to listen to this episode so you have the information needed to make the best decision for you, your business and business goals. 

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I review 3 pros and 3 cons of paid advertising that you won't want to miss. Listen and leave a comment with what resonated with you most. 

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Below are the marketing resources I mentioned in this episode of Connect the Dots:

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• If you want to listen to the episode on the Pros and Cons of Free Advertising, click here. 

• Apply for your one-hour Marketing Breakthrough Session with Vicki O'Neill

• Do you prefer watching videos? I share similar (and sometimes the same!) marketing and strategy related content as I do on my podcast Connect the Dots. Check out what's available here.