Sales

Lead Scoring 101

What is lead scoring and why is it so important? The official definition of lead scoring: Lead scoring is a methodology used to rank...

Sales Suffer from Lack of Content

Wait what? Nearly two-thirds of sales people can't find what they need. Anyone else find that stat alarming? This stat was a result of...

Out with the Old: Rebrand Sales

Old perceptions are creating obstacles to better solutions - and alignment. The line between Marketing and Sales is blurring more every...

3 Content Marketing Strategies You Can Implement Now to Increase Sales

You’re sitting at your desk looking at your sales results to-date. You’re only two months into the year and you’re already behind plan...

8 Things Marketing Needs to Know About Sales

The lifeline of any company is it's ability to sell. Everything else is a result of selling and the revenue it generates for the company....

8 Things Sales People Need to Know About Marketing

I'm going to go out on a limb here and make a blanket statement that I believe to be true: People don't trust without earning the right...

6 Email Templates for Sales Prospecting

Sometimes it's just easier to not reinvent the wheel. We've been using these sales prospecting and follow-up email templates for our...

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